At BalCannes – the fifth showcase of the best advertising agencies in the region, held in Rovinj as part of the Weekend Media Festival, 25 best projects have been selected and awarded. Among a record number of 125 referenced agency projects, applied by 57 agencies from five countries of the region, our campaign for Elan’s women skis collection: Men all over the world are crying! has been declared as the best project. This was the verdict of the jury of advertisers composed of: Darko Ivančević – Marketing Director of the Zagreb Brewery, Selma Riđanović Kenović – Head of Marketing and Communications at UniCredit Bank, Simon Furlan – Marketing Director of Telekom Slovenia, Snežana Teodorović – Marketing Director of Snacks Department at Atlantic Group and Zdenka Milanović – Marketing Manager of Pivara Skopje AD Coca-Cola Hellenic Heineken & JV.
The agency Pristop from Slovenia was nominated the best agency at BalCannes who also won s special award for their project Markovec opening, while the jury of journalists chose Lav Popcorn made by the agency McCann from Belgrade as the best project.
Congratulations to all of our colleagues on their excellent work! We are honored to be selected as being the best in such a fierce competition. Congratulations to the organizers as well for the original award.
The Case study on the best project at BalCaness can be seen here: