We designed a new KING ice cream

We designed a new KING ice cream

Since it represents the perfect harmony of pistachio and forest fruits, we named it Harmony, and in addition to the freezer shelves, we also placed it in a fairy-tale forest environment.

Chocolate With Pork – You Asked For It!

Chocolate With Pork – You Asked For It!

A great response from the Croatian confectionery manufacturer Kraš to the publics skepticism after it was taken over by a company in the meat industry. A move that turned loyal users into brand ambassadors, producing and giving them what they were looking for: Chocolate with čvarci!

New visual ID for MIMA furniture

New visual ID for MIMA furniture

After 30 years of existence, MIMA furniture decided to take a big step forward in its business strategy. The turn towards this new strategy implied the modernization of brand communication and visual elements, in order to suggest a rise to a new level of quality. The new visual identity and twist in the the business strategy were premiered in the newly opened store in Koprivnica, where they are fully implemented.

News, Packaging
Sonda’s work in an University of Ljubljana textbook

Sonda’s work in an University of Ljubljana textbook

The University of Ljubljana is the oldest and the largest higher education and scientific research institution in Slovenia. With the aim to explain the functional design of packaging to her students, professor Urška Vrabić Brodnjak wrote the book: Planning and design of packaging in which she presented Sonda’s work Agrocal Powder, made for Holcim.

Travelling by Batana

Travelling by Batana

Interactive installation in Rovinj takes the user on a time travel, and enables the ‘control’ of the Batana boat for 5 minutes.

Designed by People: Design Kraš’s holiday collection for ’23

Designed by People: Design Kraš’s holiday collection for ’23

Now is the perfect time for new beginnings and another edition of our Designed by People program, in which we offer you a unique opportunity to be part of our creative team. In new Sonda & Kraš Designed by People workshops you can now design Kraš’s new holiday collection for 2023!

3 projects awarded at the Exhibition of Croatian Design

3 projects awarded at the Exhibition of Croatian Design

3 of our projects were awarded at the Exhibition of Croatian Design 21/22, an overview of the best design works from Croatia in the past two years: Dorina, Kornarija and Travelling by Batana

2022 Review

2022 Review

From Sonda Creative Centre in Vizinada to Cannes Lions Festival…

News, Packaging
Embracing the Olivier Salad

Embracing the Olivier Salad

Sonda’s new design of the packaging for the selection of frozen fruit and vegetables for Ledo/Frikom

Art, News
Design for beginners in 2022

Design for beginners in 2022

We are proud to share that we have already held 7 workshops in 2022 in our Sonda Creative Center. In the last workshop held this year, we were visited by the pupils from the 7th and 8th grades of the elementary school of St. Lovreč, who were given the task of designing their own eco chair model.

Sonda Designed by People ski presented in Zagreb

Sonda Designed by People ski presented in Zagreb

The first commercial ski designed by people with no previous experience in designing a specific product, but with the desire to show how their own creativity, with adequate guidance, can be translated into an effective product, was presented in the experimental showroom of the Brigada studio in Zagreb.

Multi-sensory label for Nota vinegar

Multi-sensory label for Nota vinegar

Nota is the first vinegar in the world whose taste can be felt even before tasting it! Through its label, you can choose the strength of the flavor you want to add to your dish

14 Sonda’s works at the exhibition of Croatian design

14 Sonda’s works at the exhibition of Croatian design

As many as 14 of our works were selected for the Exhibition of Croatian Design 21/22, the most important professional design event in Croatia! The range of the oeuvre is further highlighted by the fact that the selected works will be presented in 6 categories: complete design project, packaging design, design in digital media/interaction design, visual communication design, concept/initiative, critical design and spatial and graphic interventions/systems

Sonda 10th most effective independent agency in Europe!

Sonda 10th most effective independent agency in Europe!

According to the Global Effie Effectiveness Index 2021. Sonda is the tenth most effective independent agency in Europe and was the most effective Croatian agency in 2021.

News
Workshops for the First LEGO League at Sonda Creative Center

Workshops for the First LEGO League at Sonda Creative Center

In the organization of the Center for Technological Development and STEM Education – Pozitron, and with the support of the Municipality of Vižinada and Studio Sonda, children and young people began preparing for the the world’s most numerous STEAM competition – First LEGO League Challenge!

Awards, Branding, News, Packaging
Red Dot for the redesign of Dorina

Red Dot for the redesign of Dorina

New Red Dot award for Sonda arrived for the new design of Dorina Kraš chocolates, that are produced in several sizes and with more than twenty flavors. Consumers can indulge in them in more than 20 countries worldwide…

News
Want to learn more about local products branding?

Want to learn more about local products branding?

Join the program and discover firsthand at the Sonda Creative Center in Vižinada how to preserve the identity of products and services, while remaining competitive in the market.

News
Sonda Designed by People – Elan skis

Sonda Designed by People – Elan skis

As part of the first Designed by People program held at Sonda Creative Center, the first commercial product – Elan skis, was created and designed by people with no previous experience on the subject, but with a desire to show how they can turn their own creativity into an effective product while sending an important message.

News
Welcome to Sonda Creative Centre

Welcome to Sonda Creative Centre

At the opening held on Saturday, June 4th, the Sonda Creative Center was officially opened. The work of the center will enable the involvement of the local community, and of the public in general, in the process of creation with the aim to develop a constructive and creative society – a society of ideas.

New identity&campaign for Dorina chocolate

New identity&campaign for Dorina chocolate

Studio Sonda has redesigned the logo and the packaging and created a new communication campaign for the legendary Dorina chocolate. Because… When it is either YES or NO, just break it off and try everything!

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